Portfolio

Badass Bitches In Brand
Stacey Saunders
Let the record show

Let the record show. Badass Bitches In Brand reimagines the mythology of the boardroom, the smoke filled rooms and executive offices of the 1970s and 80s, through a distinctly female lens, and marks it with a single red dot - the signal that something worth capturing is happening right now.

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Optus
Yes Agency (M+C Saatchi Group)
Campaign, POS, Retail, Motion, OOH, Rollout

As a Designer at M+C Saatchi Group Yes Agency, I contributed to exciting creative from retail theatre to OOH advertising. I rolled out across seasonal campaigns across every touch point in retail, digital, OOH, and social channels.

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AWARD School
AWARD

AWARD School is an industry led program built to develop creative thinking and problem solving, with 10 briefs over 12 weeks.

3x on “The Wall” for OOH, TVC, and PR.

[View AWARD school book]

Belvoir EOFY Campaign 2026
Houston
Unlock your love. You are the key

You are the key. Unlock Your Love takes the padlock people fasten to a bridge to mark a moment worth keeping and hands it to Belvoir's supporters, so every donation becomes a lock on the bridge between a theatre and the community that keeps it standing.

[Coming soon]

What Were You Wearing
UTS
Not in our drink

Not in our drink. A campaign designed for What Were You Wearing that shifts drink spiking from something one person is told to watch out for into something a venue, a festival and everyone in the room refuses together. Carried across posters, coasters, cups and wristbands, so the message is already in your hand before the night begins.

Coral Expeditions
Houston (concept)
Branding + Identity

This design direction channels the brand’s pioneering spirit into a design language defined by exploration and discovery.

Textural, layered, and evolving, it mirrors the nostalgia of a well loved travel diary, unfolding expedition through collected images, ephemera, and everything else that comes from a life-changing trip.

Underpinned by navigational codes and cues, the design references Coral’s enduring expertise and guidance, grounding the sense of adventure in precision and purpose.

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Taste Trek
UTS
Digital app

One pick a day. Taste Trek reads the route you already walk to work and offers a small detour to one new spot, replacing endless scrolling with a single decision, the detour you'd never take on your own.

By offering one place instead of a thousand it removes the choice fatigue that made you order the usual in the first place. The app is designed with one colour, red, so the app itself refuses the paradox of choice it was designed to solve.

Taste Trek was announced as an AGDA Student Finalist and received a merit award.